The Arbors Hope To Be A Gateway To Wiregrass Ranch

arbors_wiregrasswebAs more homes and businesses go up in the Wiregrass Ranch Development of Regional Impact (DRI) in Wesley Chapel, the more attractive the area becomes.

Those prospects excite the new home builders in the master-planned community, like Lennar, which is currently building 118 townhomes and 29 single-family homes in The Arbors at Wiregrass, located on Cozy Creek Dr. near Estancia at Wiregrass, just off Bruce B. Downs Blvd.

“What’s unique about the Wiregrass Ranch experience is the beauty,” says Steve Seeger, the director of sales and marketing in Lennar’s Tampa division. “There are certain parcels of land that are inherently beautiful…I think this is one of them.”

The Porter family, stewards of the 5,000+ acres of land in the Wiregrass Ranch DRI, has carefully and methodically developed the land. There’s a lot to like about the Wiregrass Ranch community, from the Shops at Wiregrass mall to Florida Hospital Wesley Chapel to coming attractions like a new indoor athletic complex (see pg. 6) and a new movie theater.

New schools are another piece of the DRI pie at Wiregrass Ranch, and with that, come new communities.

“It really was an intersection, no pun intended, of a great location and a great parcel of land that has beautiful characteristics, and is located in the path of growth,’’ Seeger says. Lennar’s latest offering — it currently is building in eight other developments in Pasco County, including Meadow Pointe and Union Park (both in Wesley Chapel) — will feature three products, ranging in sizes small, medium and large, from 1,800-sq.ft. to nearly 2,500-sq.-ft.

There will be attached three-bedroom, 2.5-bath townhomes — one built with two-car garage access from an alley behind the townhome, and the other featuring front access. The townhomes range in size from 1,801-2,466 square feet.

The single-family homes range from 1,982 square feet (with three bedrooms and two bathrooms) to 2,462 square feet (with four bedrooms and 3.5 bathrooms) and have detached two-car garages behind the house with open-air breezeways connecting to the home and serving as an outdoor living space.

All told, there are 10 different floor plans in The Arbors.

Pricing starts at just under $200,000, which is a point that makes The Arbors an attractive entryway into a bustling area.

“(Buyers) don’t have to wait to purchase a luxury home that might be too aspirational for them,’’ Seeger says. “Instead of something that might be years down the road for them, we give them an opportunity to live in Wiregrass now.”

There are already 15 homes completed in the community, with roughly another 100 planned to begin construction this year. A handful of residents have already moved in — Traci Moore and her family were among the first, moving down from Michigan after looking at more than 70 homes in several cities.

“The layout of the home was different than any other home we saw while looking to move to Florida,’’ Traci said in a Lennar press release. “We loved the spacious, open floor plan, and the detached garage connected by a breezeway adds a level of privacy that you don’t always find in residential communities. This home was exactly what we were looking for.”

Each home in The Arbors also is part of Lennar’s “Everything’s Included” program, another feature that Seeger thinks distinguishes the Lennar brand.

“It’s very significant that we include the washer, dryer, refrigerator, window blinds, front and rear landscape and irrigation system,’’ he says.

People like Moore will be able to grow with their new community. As the area continues to expand, so will the desire of even more home shoppers to live here.

“There’s a point where the builders, in the infancy of a community, it’s a bit about the product and what can I get at this location, what’s the price of it?,’’ Seeger says. “And,there’s the exceptional communities, where the community becomes the attraction and becomes the magnet. There will be a point in time when people come in and tell us, ‘I am only considering Wiregrass.’”

For more information, visit Lennar.com. The Welcome Center at The Arbors at Wiregrass is located at 28493 Cozy Creek Dr., and can be reached by phone at (844) 483-1935.

Macy’s Future Bleak?

macysIs the Macy’s at the Shops at Wiregrass mall off S.R. 56 on the chopping block?

The department store chain announced in August that it will be closing 100 stores by next year, and the news doesn’t seem to be good for the Macy’s location in Wiregrass.

Morningstar Credit Ratings has identified 28 Macy’s locations with sales below the company’s national average (for 2014, the most recent year information was available), putting the stores at a higher risk of being one of the 100 to be shuttered.

The Wiregrass Macy’s is No. 8 on that list. According to the report, Macy’s reported $118 in sales per square feet. The average for Macy’s overall in 2014 was $169 per sq. ft.

The Macy’s at Cottonwood Mall in Albuquerque, NM, is at the highest risk of closure, with only $76 in sales per square foot. The 28th, or last store on Morningstar’s list, is Marrimack Premium Outlets in New Hampshire, with $166 in sales per sq. ft.

The only other Macy’s on the list of 28 underperforming stores that is located in Florida is at the Lakeland Square Mall on U.S. Hwy. 98 in Lakeland.

Macy’s, which currently has 728 total stores nationwide, is one of the anchors — the “big name” stores that are generally considered paramount to a mall’s success — at the Shops at Wiregrass. Losing an anchor can have a big impact on a mall’s numbers, although it’s not usually a fatal effect.

The Morningstar report states, “However, if a mall is hit by two or more anchor closures, that’s typically the beginning of a downward spiral.”

In Other News…

North Tampa Behavioral Health (NTBH), located on S.R. 56, less than two miles east of the Shops at Wiregrass, broke ground on August 15, as the 53,000-sq.-ft. facility begins a 27,500-sq.-ft. expansion.

Representatives from the Pasco Economic Development Council (EDC) and the Greater Wesley Chapel Chamber of Commerce (WCCC) were on hand to mark the new construction.

groundbrwebAccording to the EDC, the project is expected to bring $10 million in investment and 50 jobs to Pasco County. The Pasco EDC assisted the company in obtaining expedited permitting.

“We are extremely excited to be able to meet the needs of our community through our expansion,’’ said Abbey Brown, director of business development for NTBH, in a press release. “From our veteran and active duty population, to our local area, this project will assist in offering additional services to our growing community.”

NTBH is a private, inpatient mental health and substance abuse treatment center.  The facility currently has 75 beds and addresses a range of behavioral issues, including depression, anxiety, bipolar disorder, post-traumatic stress disorder and others.

The expansion will add 24 beds, with “shell” space for 24 additional beds in the future. The first phase is set to grow NTBH’s C.O.R.E. (“Challenge. Overcome. Restore. Empower”) program, which addresses the needs of the area’s veteran population.

Construction on the site actually began on August 22 and is expected to be complete in approximately nine months, or sometime around May 2017.

For additional information, visit NorthTampaBehavioralHealth.com.