Ice Dreammm Shop At The Grove Navigating Supply Chain Issues

Owner Joe Schembri is happy to still be able to scoop an ever-changing variety of ice cream flavors, despite some supply chain issues. 

When I read an article on Axios Tampa Bay (Axios.com) about how inflation and supply chain issues have adversely affected ice cream shops across the Tampa Bay-area, all I could think of was Joe Schembri, the owner of the Ice Dreammm Shops off S.R. 54 in Lutz and at The Grove in Wesley Chapel.

I got in touch with Joe and he said that yes, the cost of dairy products, stabilizers and other ingredients for his amazing homemade ice cream had increased significantly, but that his bigger problem was that the supply chain for spoons, cups and even Oreo cookies had been so inconsistent that he has had to buy some of those items in bulk whenever he was actually able to find them.

“It’s been a nightmare the past several months,” Joe says, adding, “thankfully, though, I haven’t had to raise prices yet to our customers. We’ve absorbed some of the losses caused by increased costs and lack of availability, but we have really great customers who continue to support us even when we haven’t always had the right-sized cups for our ice cream and milk shakes.”

So, What’s New?

Schembri, who is an avowed ice cream lover who left his IT job to open the Ice Dreammm Shop in Lutz, even though he somehow keeps himself in great shape, is always coming up with new ice cream flavors. I recently sampled his new bourbon ice cream flavor, which is infused with “a ton,” according to Joe, of smooth bourbon in every batch. It’s creamy, delicious and can definitely give you a buzz if you eat enough of it. (Note-I felt fine after my small-size scoop).

But, with favorites like smooth chocolate velvet, locally roasted coffee, cookies & dreammm, cookie dough, my favorite fluffernutter and more always rotating on and off the board, plus alcohol-infused favorites like salted caramel latté and rum haven, plus sugar-free and vegan varieties, there are few ice cream shops anywhere that can match the Ice Dreammm shop for variety of flavors — or deliciousness of flavors.

When we last wrote about the new Ice Dreammm Shop location at The Grove last year, Joe was only serving his awesomely gooey, chewy chocolate chip cookies freshly baked in-store. But now, Joe’s selection of fresh-baked goods include double chocolate and peanut butter chocolate brownies, peanut butter nutella cookies, “brookies” (half-brownies, half-cookies), cookie butter cookies, blondies, snickerdoodles, sugar cookies, oatmeal chocolate chip cookies and more.

“People seem to really love our baked goods, especially with their ice cream,” Joe says. “If you ask for something we don’t already make, we might just end up making them in the future.”

In addition, Joe also offers a tremendous number of toppings (at least 20) to go with your favorite ice cream flavors, from hot fudge, caramel, marshmallow, whipped cream and peanut butter to sprinkles, crumbled Oreo cookies and so many more. The waffle cones are made fresh in-house and are hard to resist when you walk in and smell them cooking.

The Ice Dreammm Shop also offers amazing ice cream pies with your favorite flavors and toppings, hand-spun milkshakes and malts, ice cream floats and even coffee drinks like affogato (a scoop of ice cream drowned in espresso), cold brew coffee and cold brew floats and even locally roasted hemp coffee. 

And, the fun doesn’t stop there, as Joe allows every customer to spin his wheel as long as you have 12 “stars” (customers earn one star with each $5 spent at Ice Dreammm), and you can win anything from one free scoop of ice cream, a milk shake, ice cream “nachos” to free ice cream for a year.

Even the one marker on the wheel where you don’t win something to eat or drink is pretty cool — a free high five from Joe. And, even though only one spot on the wheel offers the free ice cream for a year, Joe says more than 100 customers at the Wesley Chapel location have landed on the big win since it opened last summer.

The Ice Dreammm Shop is located at 6013 Wesley Grove Blvd., Suite 101. For more information, call (727) 495-6730. The Lutz location is at 23912 S.R. 54, Suite 2. For more information, call (813) 586-3767. Visit IceDreammmShop.com to order online from either location. Both locations are open every day. 

Wesley Chapel Dining Survey Results: Your Favorite Dessert Place!

Joe Schembri scoops some cookie butter ice cream onto a waffle cone. Schembri spent a year developing his ice cream flavors before opening his first store, and the results have made his Ice Dreammm Shop our readers’ favorite dessert place in Wesley Chapel.

1. Ice Dreammm Shop
6013 Wesley Grove Blvd #101
(727) 495-6730
IceDreammmShop.com


Joe Schembri knows people love the ice cream he makes at his popular Ice Dreammm Shop at The Grove.

But sometimes, he can be surprised, overwhelmed and humbled at just how much the locals love it.

Last week, Schembri received an order from a long-time customer of his original store in Lutz. It was for the customer’s mother-in-law, who was going into hospice. One of her last requests was a scoop of vanilla ice cream, and a scoop of coffee ice cream. The next morning, at 10 a.m., the order was picked up.

Famous for its ice cream, but it has added other dessert favorites like brownies and pies.

It was a surreal moment, one that had Schembri catching his breath.

“I mean, you always want to see customers love what you sell,” he said. “But this, this was crazy. Crazy.”

Schembri’s Lutz location already was among the top choices for best dessert in or near Wesley Chapel, but adding to his legion of fans by opening a Wesley Chapel location has launched him to No. 1 — a runaway victory.

Made with the best, all-natural ingredients he can find, the flavors he spent a year perfecting in his garage before opening his first location continue to satisfy, and Schembri continues to concoct new delights. 

He says his Cookies & Dream flavor is the best seller, and the Cookie Butter is coming on fast. And, don’t miss out on the seasonal Santa’s Cookies and Milk, Sweet Potato Pie and even Coquito ice cream, as well as a dozen other creamy delights, with many new flavors swapped in weekly, and you can even have them made into amazing ice cream pies (below).

And, speaking of new flavors, Schembri has, as he promised when the Wesley Chapel shop opened, added a variety of new baked goods, including fudge brownies, triple-layer peanut butter brownies and more. — JCC

2. TWISTEE TREAT
5258 Village Market
(321) 445-9103
TwisteeTreat.com


Sometimes, you may be in the mood for something other than sitting inside and enjoying a rich, fancy exotically-flavored helping of ice cream. And, when you just want some soft-serve ice cream, Twistee Treat is a super-popular choice.

You can get your ice cream on a waffle taco, brownie boat, between two cookies or as part of a sundae or banana split. But, the most traditional way Twistee Treat serves up its 25 or so flavors might be its most popular — through a drive-thru window on the side of its unmistakable ice-cream-cone-shaped building, twirled on top of a cone of your choice.

And since your car will probably be full of kids, don’t forget to ask for extra napkins! — JCC

3. NOTHING BUNDT CAKES
28354 Willet Way
(813) 536-1447
NothingBundtCakes.com


Since opening at the Shops at Wiregrass in 2017, Nothing Bundt Cakes has been a consistent top choice for favorite dessert.

In 2018, it was voted as the area’s No. 1 Favorite Dessert, and the last three years, including 2021, it has finished in the Top 3 of Wesley Chapel faves.

And why not?

While it doesn’t offer a crazy variety of cakes, this national chain with more than 400 bakeries across the U.S. has mastered its products, which are, hands down, the moistest cakes you’ll find anywhere. You can choose between 10 flavors in different sizes — bite-sized bundtinis, mini bundtlets or special order full-sized bundt cakes — and they’re always a perfect treat to bring to any holiday party. — JCC

The rest of the 2021 Dessert top 10:
(4) Crumbl Cookies
(5) Culver’s
(6) Dairy Queen
(7) 365 Cafe Italiano
(8) Menchie’s
(9) Dunkin
(10) Starbucks

Nibbles & Bites: Total Wine, Ice Dreammm deliciousness & more!

Total Wine, Spirits, Beer & More!
You long-time readers know how bummed out I was about the closing of the old Earth Fare “green” grocery store on the north side of S.R. 56 at Wesley Chapel Blvd. And, while many had hoped that Whole Foods or Trader Joe’s would open in that space, I continue to be excited that a new Total Wine, Spirits, Beer & More has now opened in that location.

I did a Facebook Live video that received several thousand views in front of the store the morning Total Wine opened and there’s no doubt that the 15,734 different options (over 8,000 wines, nearly 5,000 spirits and 2,700 beers) inside are all at or near the lowest prices you’ll find anywhere.

Store manager Albie Johnson Escoto, who came from Total Wine’s Clearwater location, said she “jumped at the chance” to open and manage the new store in our area — and I may be about the only person as or more excited than Albie, although Total Wine’s happy, friendly staff is right up there, too.

I picked up some outstanding Grand Opening deals on Opening Day, including a 750-ml bottle of my favorite value Irish whiskey, Wolfhound, for only $16.99, plus great deals on Italian reds like Barolo and Amarone, French Meursault (white burgundy) and so much more. And, while they didn’t advertise the deals in this publication, the American bourbons, in particular, appeared to be flying off the shelves.

Hopefully, Total Wine’s marketing department will see fit to advertise some of its upcoming Tastings and other special events in these pages. Total Wine & More is located at 25535 Sierra Center Blvd. and is open 9 a.m.-10 p.m. every day (until 11 p.m. on Fri. & Sat.). For more info, visit TotalWine.com or call (813) 435-1207 — and tell Albie and her staff I sent you!  — GN

Ice Dreammm -mmm-good!

Shortly after Falabella Family Bistro opened in The Grove, owner Joe Schembri (photo above) opened his second location of the Ice Dreammm Shop directly across from Falabella in the Village at The Grove plaza.

Featuring the same creamy, delicious homemade ice cream (including those amazing alcohol-infused flavors for adults only) as in the original Ice Dreammm Shop on S.R. 54 in Lutz, Schembri promises that the new location will soon add more freshly baked goodies to go with the decadent chocolate chip cookies, hand-made waffle cones, hand-spun shakes and dairy- and gluten-free ice cream options to the mix at the new location.

“Ice cream is my passion,” Schembri says. “I gave up my corporate job (to do this) and I’m excited to scoop for everyone in the Wesley Chapel community.”

The new Ice Dreammm Shop (6013 Wesley Grove Blvd., #101) is open every day 11 a.m.-9 p.m. (& until 10 p.m. on Fri. & Sat.). For info, visit icedreammmshop.com or call (813) 586-3767. — GN

Congrats To Our SVB Contest Winner!
Congratulations to the super-excited winner of our Sarah Vande Berg (SVB) Tennis & Wellness Center contest winner — Jennifer Pedraza of Avalon Park West! 

When she picked up her prize package valued at more than $500 at our office, Jennifer told us that she’s been wanting to “check out the new tennis center in our community.”

She also was thrilled that, in addition to winning a 60-minute massage and a 25-minute Salt Room session, plus brunch for two at the Vesh Bistro (that we reviewed in our last issue) and an SVB “swag bag” (which included an SVB logo mask, Mahala cup, lipstick, sunstick, black cup & borosilicate verre water bottle) for herself, she was happiest to receive one week of Recreational Kids Summer Camp for her son.

If you didn’t win the contest, check out all there is to offer at the SVB Tennis & Wellness Center, located less than 20 minutes from most of Wesley Chapel (at 6585 Simons Rd. in Zephyrhills) — from the amazing variety of tennis courts, to the padel and pickleball courts and the delicious Vesh Bistro for breakfast, lunch, weekend brunch or dinner.  

For more info, call (813) 361-6660 or visit SVBTennisCenter.com. — GN 

Coming Soon!
Although we still don’t know exactly when it is expected to open, the Miller’s Ale House to be located on the south side of S.R. 54, across the Wesley Chapel Blvd. Extension from Aldi, the Tidal Wave Car Wash & and the soon-to-open Zaxby’s chicken restaurant, has now gone vertical. We’ll keep you posted with any news we receive about the new Ale House. — GN