Fixing Bruce B. Downs Traffic | Solutions & Study

To appreciate what local drivers endure every day and to find ways to fix our traffic problems, traffic engineer Jerry Wentzel had a computer-equipped car make more than 180 runs driving the speed limit through the Bruce B. Downs (BBD) Blvd. corridor in New Tampa collecting data.

And, perhaps, a few choice words by those frustrated that the car was driving the speed limit.
“If you did see the car, I hope you’re not the people that were giving us obscene gestures,” Wentzel joked. “A lot of drivers in your community don’t think 45 is the right speed limit.”

But, by the end of his presentation to roughly 50 people at Compton Park in Tampa Palms on July 25, the only gesture Wentzel — the Southeast Regional manager for DKS, a transportation planning and engineering firm that recently completed a traffic light study in New Tampa — received was a thumbs up.

Wentzel and Vik Bhide, the chief traffic management engineer for the City of Tampa, told an audience of New Tampa residents, as well as a handful of political hopefuls that not only are changes in the traffic light cycles speeding things up, plans for three additional turn-only signals will continue to ease congestion.
“You should be able to recognize there has already been an improvement,” said Wentzel.

The traffic light study was hatched to address a number of concerns, primarily helping move traffic through side streets like Cross Creek Blvd., Amberly Dr. and Tampa Palms Blvd. onto and off of BBD and facilitating a steady traffic flow during peak hours that would make the roads safer, not just for cars but for cyclists and pedestrians as well.

The lights are also now timed to favor busier traffic at certain times. For example, in the morning, the lights will favor southbound traffic, and in the evening, they will favor northbound traffic.

“In the past
.BBD was one giant green (light),” Bhide said. “You were running four-and-a-half-minute cycles. If you were on Bruce B. Downs and got the first green light, you were great. If you were on a side street, you were waiting for a very long time. Our goal was to reduce the delay for everyone.”

Three corridors were studied for improvements in the weekday a.m., midday and p.m. hours, as well as Saturday morning and evening hours. The Saturday results were applied to Sunday, which was not specifically studied.

“In some cases, the signals were really way off,” said Wentzel. “The timings were changed dramatically.”
The four-mile stretch from I-75 to E. Bearss Ave., which has nine traffic signals, saw the largest improvements.

According to the study, by recalibrating the cycles of the signals from an average of 222 seconds (3:42) to 146 seconds (2:26), the average delay was reduced from 139 seconds (2:19) to 73 seconds, or 1:13.

The BBD widening project allowed weekday PM cycle lengths to be reduced from 254 seconds (4:14) to 130 (2:10).
“Because it’s now four lanes, it allowed us to reduce the cycle length and give more time to the side streets and cut the delay for coming off the side streets,” Wentzel said.

The changes also helped increase the average travel speed along BBD from 31.6 miles per hour to 37.6 mph, suggesting a smoother flow of traffic. The biggest increases were seen in the weekday midday hours (31.5 to 39 mph) and Saturday p.m. hours (32 to 43).

“That’s pretty dramatic,” Wentzel said. “People in that corridor should feel the changes, should be driving better, stopping less and spending a lot less time in traffic.”

Requiring minor tweaks in the cycle lengths was the corridor along Cross Creek Blvd. between BBD and Morris Bridge Rd. Improvements there helped reduce the average delay for drivers by 37 percent. Delays getting off the side streets were not as much of an issue, so the improvements focused on the east-west movement along Cross Creek Blvd.

“From one end to the other was 134 seconds (2:14), now down to 85 seconds (1:25),” Wentzel said. “That’s a pretty big reduction and something the average person should feel. We felt those were good results, very positive results.”
The third corridor studied, BBD from Cross Creek Blvd. to I-75, was the trickiest, Wentzel said.

While the signals clearly favored BBD traffic, it did not recognize that 40 percent of the traffic in the corridor was coming off Cross Creek Blvd. The result has been significantly longer cycle times for traffic turning south onto BBD from Cross Creek. That has slowed the average speed in that corridor by 1 percent and increased the average delay by 10 percent, numbers that Wentzel called insignificant.

 

Statistics from study regarding signal timing changes at the Cross Creek/BBD Intersection (Graphic Design: Gavin Olsen)

“If you look at the study results, it didn’t really benefit BBD traffic, because the intention was to help Cross Creek,” he said.
While the study may produce small numbers measured in seconds and minutes, when you multiply that one car by days and then times per month, you get a bigger, brighter picture (see graphic above).

“The cumulative savings to the community are significant, and to the environment are significant” Bhide said.
Bhide also said the light signal changes also will benefit bicyclists and pedestrians, who tend to take risks crossing when they are stuck at long cycles favoring BBD.

Combined with the significant amount of time saved by motorists, as well as the environmental benefits, Bhide said this light study was a success.

“We don’t always see these kind of dramatic results from signal changes,” he said. “This just happened to be a pretty good story for us to tell.”

Right-Turn Signals To Be Added!
In addition to the recently completed traffic light changes, right-turn signals will be installed at northbound BBD and Cross Creek Blvd., as well as eastbound Highwoods Preserve Pkwy. and BBD (where p.m. traffic from the business campuses behind the AMC Highwoods movie theater complex can stretch on and on) over the next 80-90 days.

An Aerial Shot of the Cross Creek & Bruce B Downs Blvd. Intersection in New Tampa. (Photo: Eagle Fly Media)

Both lanes are choke points during peak traffic hours in the evening, and the BBD/Cross Creek Blvd. location in particular has drawn the ire of many local residents.

“We’ve done what we can with signal timing, but the right turns could be going at the same time the lefts are going if we had a signal for it,” Wentzel said.

As for a third left turn lane off Cross Creek Blvd., Wentzel and Bhide both said that’s just a matter of time, and money. While Bhide works for the city, that intersection is a county asset that the city maintains, per an interlocal agreement.

“We have talked to the county about putting that as a project in their capital improvement plan, and tentatively, they are reviewing that and will try to get it funded in the next few years,” Bhide said.

The traffic signal study was hosted by the New Tampa Council (NTC). Along with District 7 Tampa City Council member Luis Viera, who founded the NTC, the crowd also included a handful of political candidates running for seats, either in the upcoming “mid-term” elections in August and November, or in March 2019, that will represent New Tampa — Angela Birdsong (running for Hillsborough County Commissioner District 2), Joseph Caetano and Joe Citro (Tampa City Council Dist. 1) and Fentrice Driskell, who is running against incumbent Shawn Harrison for the Florida House of Representatives Dist. 63 seat.

Barbara Bush Library? Not On Our Watch, Say New Tampa Library ‘Friends’

The Friends of the New Tampa Regional Library, including (l.-r.) Sujatha Palanivel, Said Iravani, Joan Zacharias and Lisa Coyle, want to keep the library named for our area, rather than rename it for former U.S. First Lady Barbara Bush.

Despite preliminary efforts by Hillsborough County commissioners to rename a county library after former U.S. First Lady Barbara Bush — including a recommendation by Victor Crist that the New Tampa Regional Library be the one renamed — a study suggests there is no overwhelming appetite to do so.

At the request by the Board of County Commissioners (BOCC), the Hillsborough County Library Board gathered public feedback from area residents who live near three county libraries — Bloomingdale, Mango/Seffner and New Tampa Regional — and discovered that a majority of respondents in all three areas preferred that their local libraries should continue to reflect their own communities.As a result, the Library Board, “based on the feedback collected so far and lack of community support for the proposal,” unanimously voted on July 26 to defer a decision indefinitely, pending more community input, or additional direction from the BOCC.

“We were all smiles, and very relieved,” said Joan Zacharias, the current president of the New Tampa Regional Library chapter of the Friends of the Library, a 501(c)(3) not-for-profit corporation that supports public libraries in Hillsborough County. “The Library Board listened to the community; now we hope the county commissioners do the same and it goes away quietly and maybe we can revisit this when a literacy hero emerges from (our area).”

The BOCC is expected to revisit the issue at their meeting on Wednesday, August 15.

District 5 commissioner Ken Hagan, a former New Tampa resident currently running for New Tampa’s District 2 seat (see story on pg. 10), made the recommendation to find a library to rename after Barbara Bush at the May 2 BOCC meeting.

Said Iravani, an 18-year New Tampa resident and past president of the New Tampa chapter of the Friends of the Library, said Hagan’s recommendation came out of nowhere, and questioned the choice.

“He might as well have picked Moe, Larry or Curly,” Iravani said. “The library is one of the signatures of our community. What does Barbara Bush have to do with that?”

Ten of the county’s 28 libraries are named after people, but all had strong ties to the local library that bears their name and the community, or made an impact locally.

Hagan cited the former First Lady’s crusade to end illiteracy, her 1984 children’s book C. Fred’s Story that raised money for literacy and her creation of the Barbara Bush Foundation for Family Literacy, which Hagan said, “has supported and underwritten programs across America, in all 50 states.”

Hagan also said that over 29 years, the foundation has provided more than $110 million to family literacy programs.
District 7 county commissioner Sandy Murman suggested a statue in front of a library, and Crist, who currently represents New Tampa as the District 2 commissioner, volunteered the New Tampa Regional Library as the one to be renamed.

Comm. Crist noted that he, Murman and Hagan — all Republicans — served during the time when Republican Jeb Bush was Florida’s governor.

“There is a library that was built during that period of time that I feel would be a good candidate for consideration and that is the New Tampa Library,” Crist said.

The motion carried by a 7-0 vote.

The current board, as well as the past presidents, of the Friends of the New Tampa Regional Library expressed their unanimous opposition in a letter to the BOCC.

“For those of us trying to make this community of chain stores and cul-de-sacs our home, the New Tampa library anchors us,” the letter said. “Our children play and learn there, associations and community groups meet there, and learners of all ages come to connect with new people, ideas and resources. The New Tampa Regional Library uniquely brings us together from up, down and across the ever-expanding boulevard
we ask that you consider the “New” in New Tampa as cause to let the community settle in a bit before recasting one of the few places that grounds us, our library.”

In New Tampa, 34 of 65 respondents, or 52 percent — mostly from local homeowner associations, community meetings and an online survey — said they were opposed to renaming their library.

While a few of the responses were partisan, most of those against it praised Bush and her work with literacy but questioned her connection to New Tampa.

“I would much prefer seeing the honor go to someone who ensures literacy support in our community,” one respondent replied. “Let us recognize our local advocates that work tirelessly instead of jumping on the bandwagon of the nation. I guarantee her (Mrs. Bush’s) hometown, as well as major cities where she lived and directly impacted the community, will address her contributions.”

“I voted for Bush but think this is stupid,” another wrote. “If you rename the library, at least do it for a local New Tampa community leader.”

“I admired Barbara Bush, but I think that the New Tampa Regional Library should remain just that. Replacing geographical names with names of persons, especially those with no relationship to the area, makes little sense.”
While only a slim majority voiced opposition to renaming the New Tampa Library, those in the Bloomingdale and Mango/Seffner areas were much more vociferous in opposition to having their libraries renamed.

In Seffner/Mango, 75 percent of respondents (39 of 52) were opposed to renaming their library after Barbara Bush, while in Bloomingdale, 73.5 percent (50 of 68) were opposed to the idea.

Despite the opposition, the BOCC could still decide to rename the New Tampa Regional Library. But, Zacharias hopes they don’t, although she says she is open to naming a meeting room or even the new children’s reading space after the former First Lady.

“This is not really about her,” Zacharias said. “It’s about New Tampa. People like having their library named after their community and their neighborhood.”

MOD and Blaze Pizza Bringing Different Styles

MOD Pizza is opening soon on S.R. 56.

Wesley Chapel Already Has Plenty Of Great Pizza Places. So, Why Are So Many New Ones Still Popping Up?

Pizza may not be the world’s most-perfect food — although some who feel otherwise might fight you over that statement — but it probably is the most popular.

So, as Wesley Chapel grows, and more and more families move in, so do more businesses that sell pizza.
There’s locally-owned traditional pizzerias like 900 Degrees Woodfired, La Prima, Best New York, New York, Bosco’s and Amici Pizza, that sell more traditional NY-style pizzas, to name a few. Mellow Mushroom and Noble Crust (which have both opened in the last year) sell more eclectic pizzas. And, the mega-chains like Domino’s, Little Caesars, Papa John’s and Pizza Hut deal in mostly speedy, high-volume delivery.

“I would say there’s a lot more pizza available in Wesley Chapel than normal on average in other cities (of its size),” says Steve Falabella, the owner of the popular 900 Degrees Woodfired Pizza, which has been at the Shops at Wiregrass mall since 2011. “I think the growth in Wesley Chapel was so fast, the rise of families happened so fast, that there was a rush to capture that. And, one of the most common type of restaurants that go up in new neighborhoods sell pizza.”

Soon, you will be able to add a quickly expanding niche in pizza making to the list of local options: “Fast-Casual.”

On each side of S.R. 56, near the Tampa Premium Outlets, the two fastest-growing fast-casual restaurants in the country will be planting their flags in Wesley Chapel, as MOD Pizza and Blaze Pizza are both entering the market.

The Allure Of New…

On a typical muggy Wednesday afternoon, sitting at an aluminum table shaded by an umbrella, Mike Lightsey is finishing off a slice of pepperoni pizza from 900 Degrees Woodfired. He is passing through on business, and says he eats a lot of pizza. He thinks Falabella makes the best around.

Lightsey says he has tried Blaze, once in Atlanta, and enjoyed that as well. He has never heard of MOD, but is familiar with the trendy fast-casual model, having also eaten at Pieology in Seminole.
“It’s a good change of pace, and definitely something that seems to be taking off,” he says. “I’m surprised Wesley Chapel or even Tampa doesn’t have one yet.”

MOD Pizza, which will be located just west of the Starbucks on the south side of S.R. 56 in front of Costco, is scheduled to open in early-to-mid-September. Blaze Pizza will be located on the other (north) side of 56, but has just started construction. Both specialize in smaller, personal pizzas, where customers choose the toppings and don’t have to wait long for them to cook.

At MOD Pizza, there are more than 30 non-GMO toppings to choose from when constructing your own 11-inch pizza. MOD has its own dough recipe, and the tomato sauce is made in-house daily. No matter how many you choose, the price doesn’t change. The pizzas take only three minutes to cook and can be ordered online for pick-up or enjoyed inside the store.

“We were and are the first super fast-casual chain in the United States,” says Brick Kerge, VP of Operations for Food for Thought Restaurant Group, which owns the local MOD franchise.

Employees are part of the “MOD Squad,” and an emphasis is placed on training a friendly staff that makes the all-around experience and environment something patrons will want to try again.

“This is not just another pizza place,” says Kerge.

Founded in Seattle in 2008, MOD is likely not a familiar name to locals. But nationally, it is the country’s No. 1 fastest-growing chain, according to Nation’s Restaurant News’ list of the Top 10 Fastest-Growing Chains, thanks to 80-percent sales growth in 2016.

When it opens here in September, it will be MOD Pizza’s first entry into the Tampa Bay market, although there currently are four other locations in Florida, with five more — including the Wesley Chapel location — scheduled to open soon.

While MOD is the fastest-growing chain, Blaze Pizza is the second-fastest-growing and has been massively successful since being launched in 2011 by the founders of Wetzel’s Pretzels.

It has quickly grown to include more than 250 locations in 40 states and should be open sometime early next year in Cypress Creek Town Center North.

Driving a lot of the buzz around Blaze Pizza, which also features three-minute pizzas boasting freshly made dough and artisanal toppings, is NBA superstar Lebron James’ involvement as an investor.

Like MOD, Blaze also offers a fast-casual experience where customers select their crust style and then move down the line while adding toppings, at the end of which the pizza is quickly cooked.

These newest entries to the Wesley Chapel “piescape” are hip, trendy and fill a desire for custom-built pizzas with a wide variety of toppings that are not always available at traditional pizza spots. They will be stiff competition for each other, but family-owned pizzerias, and even smaller chains like Westshore and pizza places that deliver, still offer a distinctly different flavor and will likely continue to be popular here.

But Wait, There’s More!
MOD and Blaze aren’t the only local newcomers. In the last few months alone, Amici’s has reopened to rave reviews after moving locations on Wesley Chapel Blvd. in Lutz, and Jake’s Pizza has opened its second location, on County Line Rd. in Meadow Pointe, featuring our area’s first thin-crust St. Louis-style pizza. And, Pomodoro Pizza could be open on S.R. 56, in the same plaza as Wolf’s Den, by the time this issue reaches your mailbox, and will offer New Jersey-style pizza. And, never one to rest on his laurels, Falabella has created a local sensation, especially on Facebook, with his recent addition of no-crust “keto diet” pizzas.

“Which pizza is the best is all subjective,” Falabella says. “I can find 10 people to tell you they like Domino’s the best. I can find 10 who would tell you Pizza Mania is the best. And I can find 10 to tell you that we are the best. There’s no such thing as the best pizza.
“(In Wesley Chapel), Everyone can find something they like.”

Crystal LagoonsÂź Amenity In Epperson Opening This Month?

Beaches, crystal clear water and cabanas are some of the highlighted features of the soon-to-open Crystal LagoonsÂź amenity in the Epperson community off Curley Rd. (Photos: Gavin Olsen)

Metro Development Group says its widely-anticipated, first-of-its-kind in the U.S. Crystal LagoonsÂź amenity should finally be available to residents of the Epperson community in August, although work will continue through the summer.

The general public will have to wait a little bit longer, but will be allowed in for reduced rates once the gates open.

According to Eric Wahlbeck, the 200 or so residents already living in Epperson will get first dibs to enjoy an amenity that features crystal clear water, sandy man-made beaches, recreational aquatic activities and pool-side bars and cabanas, but has been maligned this summer because of an issue with permitting that stalled construction and made some residents unhappy.

“For the first two weeks following the opening date, admission will be exclusively for Epperson Resident Members, and a limited number of resident guests,” Wahlbeck said. “After the initial two-week period, the lagoon will open to the public by making a limited number of tickets available to non-residents for a short-term discounted rate of $10 per person.”

Once that term, which is likely to be determined by demand, expires, tickets for the public to enjoy the lagoon will cost $25 per person per day.

Pricing was an issue for some residents and potential residents, some of whom chose to get out of their contracts.

Meanwhile, current residents — many of whom remain stalwart supporters of Metro — were told they would enjoy discount prices to use lagoon amenities like kayak and paddleboard rentals, but the discounts will be phased out over three years and could end up costing larger families thousands of dollars a year to be able to access all of the lagoon’s features.

Metro also had to suspend construction when it was discovered in May that 19 buildings at the lagoon had been built without proper permits.

“We have secured all relevant permits necessary to complete work and are currently testing and adjusting the mechanical systems,” Wahlbeck says.

The lagoon, beaches, the giant inflatable waterslide (the same slide as at the Tradewinds Resort on St. Pete Beach) and bar areas are all expected to open as part of the first phase. Wahlbeck says the lagoon will be “fully open, pending any unforeseen issues,” following the late summer 2018 opening. Other features will open as soon as they are completed in later phases.

Wahlbeck says in addition to the roughly 200 residents currently living in Epperson, another 150 future residents are currently under contract.

“Yes, people remain excited about the Lagoon and the Epperson community is tracking to become one of the fastest-selling communities in the Tampa Bay area — something that in part we attribute to the ‘Lagoon Effect,’” he said.

 

 

Business Notes: Build-A-Bear’s UnBearable Promotion, BMW’s Plans

At 2 p.m. on July 12, more than four hours after it was cancelled, lines to take advantage of Build-A-Bear Workshop’s “Pay Your Age” promotion still stretched around the building. (Photo: John C. Cotey)

The longest lines in the history of the Shops at Wiregrass ended with sadness for many on July 12, as customers had to be turned away when the popular toy company was forced to abandon its “Pay Your Age” promotion in mid-stream.

The promotion sounded great on paper. For one day only, customers could purchase a stuffed animal for the price of their age. For a toy that can run from $15 and (much) higher, it sounded too good to be true.
And for many, it was.

All across the country, and at the Wiregrass location, the promotion had to be cut short, due to overwhelming demand. At Wiregrass, a line of more than 1,000 people stretched around the back of Build-A-Bear, around JCPenney and down past Moe’s SW Grill when the promotion was canceled at 10:30 a.m.

Those who were already there were allowed to stay, but no one else was allowed to get in line.
Even by 2 p.m., the line still went all the way behind Build-A-Bear. It was a sunny and blistering hot day, so the mall was nice enough to bring out a container of green-and-white umbrellas to help customers shield themselves from the elements.

Build-A-Bear has announced that those who join its free “Count Your Candles” program can still pay their age for a “Birthday Treat Bear,” which is usually $14, during their birthday month only.

VROOOM: BMW is hoping to open a showroom at S.R. 56 and Mansfield Blvd., after filing plans with Pasco County and having a pre-application meeting in July.

The BMW showroom would be 32,758 square feet, and bring another luxury auto dealership to Wesley Chapel.

In the last year alone, Wesley Chapel has seen Lexus and Audi luxury brands added to a three-year-old Mercedes-Benz dealership.

The plans filed with the county do not identify the dealership’s owner.