Pam Edmonson is passionate about eyebrows. She’s been offering Creative Permanent Makeup By Pam since 2011, but moved last year into her new location at Serenity Salon & Spa Suites, located off S.R. 54 in Suite 101 of the Brookfield Professional Park, west of the Walmart at the corner of Eiland Blvd.

There, Pam offers permanent makeup and other aesthetic services, but she says that eyebrows are still her favorite.

“Eyebrows completely frame the face,” Pam says. “They are so important.”

Pam has been a licensed cosmetologist in Florida since 2009. She then studied at the Boca Ta-2 School for Permanent Makeup in Williston, FL. She treats clients of all ages, and eyebrows of all sorts, from those that need to be reconstructed to those that have faded with age and exposure to the sun.

Pam has been doing the popular “microblading” technique since she was trained in it in 2014. She uses a small blade and ink to create each individual hair. Pam’s penchant for detail serves her well, as her steady hands help draw on an eyebrow which she then microblades, with each stroke adding a more natural look to the eyebrow.

“Microblading is a big thing right now,’’ says Pam, who is licensed through the Florida Department of Health for permanent makeup (the same license as tattooing). She encourages anyone who wants permanent makeup to schedule a free consultation with her. 

“Do your homework,” she says. “Make sure the person who does your eyebrows does a consultation. They should sit down with you, show you their work before and after, and also after the skin has healed from the process.”

Having your eyebrows done by Pam takes about an hour and the cost includes a touch-up after the first four weeks, to help deepen the color and make them more permanent.

Pam also offers permanent eyeliner, and is now offering permanent lip color, too.

“I used to not like to do lips, but I learned a new technique,” she says. “It’s not as painful and the color stays beautifully. I had mine done, and it looks so natural and full.”

Pam is currently charging $350 for eyeliner or eyebrows, and $450 for lips. She says she will be raising prices later this year, so anyone who wants to take advantage of her lower prices should do so before September 1.

Some of Pam’s other services include scalp therapy (for women with thinning hair) and microneedling, which improves the skin by producing a slight injury to the face, causing new collagen to grow at the “injury” site.

For a free consultation or more info, visit CreativePermanentMakeupByPam.com, or call (813) 997-6302.

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