Platinum Salon — An Outstanding Salon & Community Partner!

If you said you’ve never heard of Platinum Salon, located in the same plaza as Burger 21 off Bruce B. Downs (BBD) Blvd., I’d have to say I’d be a little surprised.

Sure, the upscale, 1,600-sq.-ft. salon itself isn’t visible from BBD, but Platinum Salon’s visibility is more about its co-owners, Master Colorist/Stylist Allen Coleman and former occupational therapist Michael Berthelette, who handles the business side of the salon’s business.

Berthelette previously owned the Pure Hair salon with Coleman in Land O’Lakes, while Coleman — who opened Salon at the Walk in New Tampa in 1997 — has owned and operated five salons throughout the Tampa Bay area over the past 33 years. The partners opened Platinum Salon five years ago and merged Pure Hair with Platinum in Dec. 2018, when they closed Pure Hair. 

But, while Coleman is the artist known for pushing boundaries and redefining style who is a National Leyton House (which is based in Australia) professional educator, Berthelette is the salon’s Chief Executive & Community Officer. Berthelette has been out in the community building Platinum’s pubic profile as a three-year Board member and immediate past Chairman of the Board of Directors with the North Tampa Bay Chamber (NTBC). He also is a member of the Business Networking International (BNI) Alliance (which meets every Wednesday at the Wiregrass Ranch Sports Campus of Pasco County) and recently was added to the Board of Directors of the AdventHealth Wesley Chapel Foundation.

Platinum Salon has 15 employees, including 12 stylists/colorists, all of whom, Coleman says, are “highly trained professionals” who specialize in highlights, lowlights, balayage/ombre and color corrections and also offer Keratin treatments, Brazilian blowout and other smoothing treatments, as well as tape-in hair extensions.

Coleman, who has clients who have been with him for 30+ years, inspires his stylists to be fearless behind the chair and is known for always delivering cutting-edge styles, innovative color, cutting techniques and service excellence.

“Allen is constantly seeking new challenges to add depth to his artistic experience and portfolio,” Berthelette says. “He’s driven by his unparalleled creative energy to break down barriers and leave his mark and legacy on this world.”

He adds, “Our clientele is primarily professional business women who want to look and feel special. We help them do every day at Platinum Salon.”  

In addition to serving the community in BNI and both the hospital foundation and the NTBC, Berthelette, Coleman and Platinum Salon also participate in the U.S. Marine Corps’ annual Toys for Tots campaign.

“My brother-in-law Johnnie Miller served in the Marines,” Allen says. “And it’s such a worthy cause.”

Platinum Salon (20304 Trout Creek Dr.) is open Monday-Thursday, 9 a.m.-7 p.m.; 9 a.m.-6 p.m. on Friday & Saturday and 10 a.m.-5 p.m. on Sunday.

For more information, call (813) 973-2400, search “PlatinumSalonTampa” on Facebook or “PlatinumHairSalonTampa” on Instagram.          

Astro Craft Ice Cream Brings More Delicious Treats To S.R. 56!

Congratulations go out to my friends Ferdian Jap and Gia Tran, the co-owners of Zukku-San Sushi Bar & Grill on S.R. 56, who also recently opened Ato Edible Art in the KRATE at The Grove container park and even more recently opened the second location of Astro Craft Ice Cream less than a half-mile from Zukku-San on the north side of 56.

Astro, which has its original location on N. Ola Ave. in the Heights Market just north of downtown Tampa, is proud to offer locally produced craft ice cream in a variety of unique flavors, from Tampa guava cream cheese to brown sugar whiskey cookie dough and my favorite (so far), the banana pudding peanut butter cookie.

“Our classic flavors…reflect the diversity of our Tampa Bay community & honor its rich history,” according to the website AstroCraftIceCream.com.

The Astro menu also includes signature creations like tiramisu cheesecake (creme brulée café con leché ice cream topped with lady fingers, cheesecake bites and cocoa powder, finished with a chocolate flavor “shot.” (Note-There also are honey and caramel flavor shots available for your favorite ice cream creation.) There’s even a Cuban ice cream sandwich with your choice of ice cream flavors, pressed between two pieces of Cuban bread from Tampa’s La Segunda bakery.

Astro also offers a variety of toppings for your waffle cone or cup or on cookies and I don’t think there are more decadent brownies sold anywhere than those at Astro, which are supplied by Tampa-based Mike’s Pies.

Astro Craft Ice Cream (25700 Sierra Center Blvd.) is open Mon.-Wed., noon-10 p.m.); Thur.-Sat., 11 a.m.-11 p.m.; and 11 a.m.-9 p.m. on Sun. For more info, visit AstroCraftIceCream.com. — GN

New Tampa Dining — Oronzo, Precinct & Nova Out, Bagels & Kobé On The Way

Although 2022 was a busy year for restaurants that opened and closed in New Tampa, there was a lot more dining news on the way for 2023 in zip code 33647 as the year came to a close.

Over the past few weeks, several local eateries closed their doors for good, while others were just getting ready to open.

We were sad to see that both Nova Pizza in the Pebble Creek Collection and Precinct Pizza (top right photo) on Cross Creek Blvd. at Morris Bridge Rd. had closed. 

While we haven’t yet heard about anything new opening in Precinct’s place, we’re definitely excited that Zio’s New York Bagel & Deli Co. (bottom right photo) is expected to take over for Nova by sometime in February.

Zio (which means “Uncle” in Italian) is the brainchild of Wesley Chapel resident Jeff Cofini, who previously owned several bagel places in upstate New York. 

“We’ll have homemade, NY-style bagels,” Cofini says, “plus great bacon, egg & cheese sandwiches, Boar’s Head deli meats, and we’ll be open for breakfast and lunch every day.”

Cofini says he is definitely looking for  hard-working help at Zio’s. Email him at ZiosNYBagels@gmail.com if you or someone you know might be interested.

Speaking of possible Feb. 2023 openings, real progress has finally been made on the new location of Kobé Japanese Steakhouse (below) and one of the contractors at the site told me that the plan is to try to open the new Kobé in time for Valentine’s Day.

We also were sad to say good-bye to the Walk at Highwoods Preserve location of Oronzo Honest Italian last month. We haven’t yet heard of a replacement for the fast-casual Italian concept, but Oronzo has another location in Midtown Tampa.

We also hoped that the new Macaw Latin Provision on Cross Creek Blvd. would be open before we went to press with this issue, but as of Jan 13, we were told that the former location of three previous restaurants — Hawkeye’s NYS Pizza, Deano’s Pizza and Fish Fiesta — was now not going to open at all and the restaurant space behind the Mobil station was available again. — GN  

Brunchery Becomes Brunchin’ 

For anyone who was wondering why the sign above The Brunchery on S.R. 56 had changed to Brunchin’, wonder no more. 

Owner Al Marku of Brunchin’ says that all three of his existing Brunchery locations (S.R. 56, New Tampa and Lithia) are in the process of becoming Brunchin’ because The Brunchery name was previously in use by other restaurants. 

So, even though Brunchin’ has the same ownership, menu and outstanding service as Marku’s local Brunchery restaurants, he says he decided to make the change to a unique name that wasn’t already in use as he prepares to open his fourth Brunchin’ location in Riverview.

After finishing #2 in this year’s Reader Survey for  Favorite Breakfast, Brunchin’ was named my #1 Favorite Breakfast. — GN