Whether or not youâre currently a business owner, imagine, if you can, working hard to create a product that provides a unique service to your customers.
Next, imagine that someone who spent literally zero of those man/woman-hours to create that product comes along and â without your permission â represents themselves as âworking withâ your company in order to be able to get your customer to spend money with them as they blatantly copy that work. They even go so far as to put your companyâs logo on the product â again, without so much as asking the ownership of your company âIs it OK if we do this?â
Thatâs the predicament local publications like ours face every single day from companies like âIn The Newsâ (which no longer exists) and âThatâs Great Newsâ (which bought out âIn The Newsâ). This company tells our customers to lie to us and say that they need âa clean electronic copyâ of a story about their business that appeared in our pages, supposedly âfor our social media.â
Then, you walk into their place of business a few weeks later and see that story on a plaque for which we received no compensation and the only credit we received is that our logo appears at the top of the plaque.
I have been dealing with this B.S. for probably close to a decade, as electronic versions of our stories began being posted on our website.
These âNewsâ companies would simply grab screenshots of every Business Feature story off our website and send a proof of that story on a not-yet-created plaque to our advertisers (see left photo above), telling them they were âworking with the Neighborhood Newsâ and get a large number of those businesses to purchase their plaques for anywhere from $200-$400 â depending upon the size of the plaque(s) and the length of each story. I saw no fewer than six of these stories in our advertisersâ places of businesses in one month â and it did not make me happy.
And, the kicker was that literally every time I would ask them who made the plaque for them, the business owner would tell me, âI thought you did,â which made me even less happy.
Then, about three years ago, I realized that if I offered my advertisers plaques of their stories that we actually did create for them that they would probably prefer our plaques to the ones created by these outside companies.
The problem was that I didnât have someone on my staff who could get in contact with our advertisers to tell them about our plaques â and warn them that âThatâs Great Newsâ is most definitely NOT âworking with us,â but that they are, in fact, using our work to make money for their company. But now, I have my wife Jannah following up with each business on our behalf.
Consider this: Either I or one of my writers spends up to an hour or more researching each of these stories, up to another hour interviewing these business owners, and then multiple additional hours writing each story. I then take an hour or more of my time to edit each one, and then edit each story again once it has been laid into the paper. In most cases, I also pay our photographer Charmaine George to take the pictures that accompany each story, and then pay to print and distribute each copy of each edition of the paper. Why should anyone else make even one dollar off of all of those efforts?
Those companies will tell you that theyâre âallowedâ to do what they do because of âsecond useâ laws that permit it but, from what I â and an attorney customer of mine â have seen, they still need our permission to do so.
Thatâs why I created the ad below to say we do not give anyone permission to use our work and that this is fair warning that the next step in this battle could be a legal one. To be continued…
The parents of Gabriel (Gabe) Hassan, the Wharton High graduate who passed away on Feb. 6 of this year from a rare form of leukemia, shortly after receiving his diploma, held a blood donation drive at the Islamic Society of New Tampaâs Masjid Daarusalam on May 10, in honor of what would have been their sonâs 18th birthday.
There were three OneBlood Bloodmobiles on hand at the blood drive, which began a few hours before the regular services at the New Tampa Mosque, located just north of Cross Creek Blvd., at 15830 Morris Bridge Rd.
Hundreds of worshipers, as well as District 7 Tampa City Council member Luis Viera and State House Minority Leader Fentrice Driskell (D-Dist. 67), donated blood in Gabeâs honor and memory on his birthday. Gabeâs mom and dad, Carolyn & Mahmoud, were among those who donated blood in their sonâs honor. Carolyn, who shared her private writings about Gabe and his favorite things with the Neighborhood News (look for them in our May 28 New Tampa issue), said it was the first time she had ever donated blood.
The Neighborhood News story in the May 28 New Tampa issue will provide additional pictures and information for this story.
RealtorÂź Johanna Navarro of Century 21 BE3 The Roman Group (located in The Grove at Wesley Chapel) is a New Construction-Certified real estate professional who can help you sell your home or purchase a new one. (Photo by Charmaine George)Â
When RealtorÂź Johanna Navarro was buying a house in 2017, she says the experience nearly left her homeless.
The Tampa native, who moved to Wesley Chapel in 1997, says her real estate agent didnât give her a lot of guidance about how to navigate the overactive local real estate market. She made nine offers before she finally got one accepted.
Then, the closing date kept getting pushed back until she thought she might have nowhere to go. âAfter that,â she says, âI realized that it could be done better, and that I could do it better.â
At that time, Johanna (pronounced âJoannaâ) worked in the financial industry. She had graduated from the University of South Florida (USF) in 2010 with a degree in sociology and two minors, in psychology and business administration.
Johanna realized her desk job at an investment firm wasnât fulfilling for her. She says she was always the girl who went to open houses, just because she loved looking at homes. So, she decided to become a real estate agent.
âThat whole experience brought to light the potential of what I could do to make this a great experience for the next person,â Johanna says. âNow, my goal is to make every home buying or selling experience as wonderful and stress-free as possible.â
One thing she says she helps with is staging and preparing homes to go on the market. Johanna helps buyers understand the home inspection process, whether an item is informational versus something that needs to be acted upon. She helps sellers connect with professionals to clear inspection items. On both sides, she helps with the appraisal, the contracts and the entire process.
Johanna says that knowing what to expect often takes a lot of the stress out of buying or selling a home, so sheâs careful to always set clear expectations and communicate effectively with her clients.
And, it all seems to be working quite well for her. In a little more than six years in the business, Johanna says sheâs sold about 120 homes.
Sheâs part of a team called âthe Roman Groupâ that works as part of the Century 21 BE3 The Roman Group agency located in The Village at The Grove in Wesley Chapel.
âWe all work together to have a partnership and have each otherâs backs,â she says. âIf I canât get to a showing, another one of us can. We really take care of each other.â
The group had worked with Berkshire Hathaway since 2017 but recently transferred to Century 21. âWe felt that Century 21 had more to offer our clients,â Johanna explains. âThe marketing platform is by far the biggest of anyone else in the local market, so it has a larger reach when listing a home.â
Johannaâs daughter Baileigh, who was only 10 months old when she moved to Wesley Chapel, has now been a licensed agent since 2019 and currently works as Johannaâs full-time assistant.
Baileigh manages Johannaâs social media and helps with emails, market analysis, and client follow ups.
âClients get us as a team,â Johanna says. âWhenever you call me, someone always answers the phone. Weâre able to return emails quickly and respond to questions faster because you get both of us.âÂ
Johannaâs son Bryce was born and raised in Wesley Chapel. He is now a U.S. Marine and has been serving overseas since 2020.
New Construction Homes
Johanna says sheâs âNew Construction- Certifiedâ and that a lot of her clients are new construction buyers. She notes that the certifications are provided by New Homes Solutions, a Tampa-based company that offers certification upon completion of a five-day, in-person class which equates to about 34 hours of training in the classroom and also on-site, where Realtors learn about all aspects of the new home construction process, from slab to roofing to contracts.
Johanna Navarro was the sellerâs agent when this 5-bedroom, 3-bathroom home in Wesley Chapelâs Country Walk community recently sold for $615,000 â after only five days on the market. (Photo from Johannaâs website: WesleyChapelRealtor.sites.c21.homes)Â
âYou want someone whoâs going to look out for you and make sure youâre getting the very best deal you can,â she says. âNot only am I an extra pair of eyes on the build itself, I also can help you understand the contract and make sure it fits you and your current situation.â
She also says that she cautions anyone who might meander into one of those shiny new neighborhoods on a weekend afternoon about new home communities.
âPrior to even stepping foot into a new community just out of curiosity, I highly recommend that you contact an agent first,â she says. âIf an agent doesnât walk through the door with you at your first visit, you may no longer be allowed to bring an agent with you at all.â
She tells of clients sheâs worked with for years who stopped into a new neighborhood for a Sunday visit with no interest in buying. They disclosed to the builder that they already had a real estate agent, but when they later wanted to purchase a home in the community, they were told they were not allowed to work with Johanna.
âMy buyers decided not to build with them because of it,â she says. âThey also learned a valuable lesson.â
It doesnât cost the buyer more to bring your own agent, Johanna explains, and she says she can give you a better perspective on upgrades, the process and the experience, as well as knowledge of all of the communities in the area. âIn fact,â she says, âif youâre looking for a specific amenity â such as pickleball courts, dog park and kid zones, as well as homes that accommodate âgenerational living,â or homes that may offer structural upgrades â Iâm well versed on all of the upcoming communities and may be able to guide you to a community you didnât even know about.â
Is Now A Good Time To Buy?
Johanna says she expects interest rates to continue to trickle down, but if youâre on the fence about buying, donât let interest rates alone be the determining factor.
âDate the rate, marry the house,â Johanna says. âRight now, you have a better chance of getting a home at a lower price than you did a year ago. The value of the house is going to last as long as you live in it, but you can always refinance your interest rate.â
She says this is the perfect market to buy in, because she predicts that as soon as interest rates continue to go down, more people will enter the market, and prices will go up.
âPeople may feel this isnât the best time to buy,â she says, âbut now is actually a better time to buy than the past four years.â
Nicole and Daniel Saly bought a new construction home a little over a year ago, trusting Johanna to help them buy that home, and also sell their first home, both in Avalon Park Wesley Chapel. âIt was a new construction build, which takes some time,â Nicole explains. âJohanna was there with us through the whole process, dealing with the builder, right by our side.â
Nicole grew up in Wesley Chapel, left for the military and says she âcame right back.â She and her husband are both veterans, so their home purchase included working with a VA loan.
âJohanna made it a very smooth process,â says Nicole. âShe kind of became a friend in the process. Sheâs a genuinely good person, which goes beyond being a good Realtor.â
Nicole says she often recommends Johanna to friends and strangers alike, and that she hopes she never has to sell her home, but if she does, âWe would call Johanna. She is great at realty, whether itâs selling or purchasing a home. But, sheâs also great at communicating, and being on your side through a very stressful process. Itâs a big purchase, and she definitely stands out.â
About The Roman Group
The Roman Group Century 21 BE3 is owned and led by Jessica Roman, who also serves as the regional president for Century 21 Beggins, with which the Wesley Chapel office is affiliated. Johanna says the entire team at The Roman Group offers a wide variety of specialties, including commercial sales (Jessica leads the officeâs commercial division), investment homes, resales, new construction, listings and more.
RealtorÂź Johanna Navarro can be reached at (813) 299-9870. For more information, visit WesleyChapelRealtor.sites.c21.homes/. On Facebook and Instagram, search âWesleyChapelRealtor.Johanna.â Or, email Johanna at chapelrealtor@gmail. com. The Century 21 B3 Roman Group office is located at 6013 Wesley Grove Blvd., Suite 206.Â
When we saw that Stacker.comâs rankings of pizza places with Tampa addresses, based on Yelp.comreviews (see story on pg. 42), did not include any pizza places in or near Wesley Chapel, we decided to see which Wesley Chapel-area pizza places had the top ratings on Yelp, with at least 25 reviews each.Â
On this page are the top-10 we found, based on their Yelp reviews, that are located either in Wesley Chapel proper or in Lutz from Oak Grove Blvd. east to I-75. (Note – PizzaSuprema on Collier Pkwy., with 4.2/5 stars on 147 reviews, was too far west to qualify).
Please remember that these rankings are not mine or yours. They are entirely based on reviews on Yelp. And, since Stacker.comdidnât specify regarding their Tampa rankings, and knowing that Yelp reviews are usually overall ratings, we donât believe these Yelp star ratings are based on each placeâs pizza only. Even so, it was still fun for us to do this for you. Enjoy! â GNÂ
The real estate industry in the U.S. has weathered many permanent changes since it first began. These changes typically have translated to greater protections and transparency for buyers and sellers, and has kept the industry innovating and moving forward.
There are more major changes proposed for the national real estate market this summer, and they could end up affecting everyone. These likely changes are the outcome of a pending settlement in a national class action lawsuit, brought against the National Association of Realtors (NAR) organization by the plaintiffs, a group of home sellers from the Midwest who listed their homes for sale on the MLS (Multiple Listing Service) using real estate Brokers.
In order to try to better understand whatâs happening, letâs first break everything down to the basics.
What Is A Real Estate Brokerage?
In order to legally practice real estate in Florida, a real estate agent must have an âactiveâ license, working under a Broker or be the Broker (an experienced agent whoâs gone through additional licensing requirements and runs a brokerage) themselves. The Broker and his or her agents all work under the brokerage (real estate company). Among the many well-known national brokerages are RE/MAX, Keller Williams and HomeServices of America, all of which were named in the suits.
Exceptions for those who are able to engage in real estate transactions but who are not under a brokerage are the following â real estate attorneys, agents who are employed by home builders in community sales offices, agents in leasing offices and buyers or sellers who represent themselves in their own real estate transactions.
What Is The NAR?
As real estate records began being tracked in the U.S. around the end of the 1800s, there was inconsistency and dubious practices among some in the profession. To curb the problems, 19 various city real estate boards and the California State Realty Federation organized and created the National Association of Real Estate Exchanges in 1908. That name was later changed to the National Association of Realtors (NAR).
In 1913, the Association adopted its âCode of Ethicsâ with the âGolden Ruleâ as its guiding principle. Shortly after, in 1916, the term âREALTORâ was created for those who were members of the National Association and who went through extended training to learn and pledge to uphold its strict code of ethics.
Now, NAR is the largest trade organization in the U.S., with nearly 1.5 million members.
What Is The MLS?
NAR also controls and regulates most of the 800 local and regional Multiple Listing Services (MLS) throughout the country. These MLSs serve as the primary databases where information (including photos) about current local real estate for sale or rent is uploaded, listed and then shared with potential buyers. Popular websites like Zillow.com and Homes.com (photo above) pull most of their information from MLS.
From very early on, in order to list on an MLS, NAR required a written listing agreement, which meant that the seller would specify who (which Broker or agent) could list his or her property and the specific commissions that would be paid, and to whom, in order to avoid later disputes and build trust among those in the early profession.
This early requirement stuck. The commissions are currently either specified in the listing agreement as a percentage of the total sale price, or as a flat dollar amount.Â
What Happened With The Case?
Previously, NARâs âParticipation Ruleâ required that for a property to be listed on MLS at all, some compensation (even as little as $1) must be offered to the buyerâs agent. The plaintiffs in the case claimed that some of the nationâs largest real estate brokerage firms used this rule to collude with NAR to fix prices and artificially raise the amount of home sale commissions, even though commissions had always been negotiable.
The jury sided with the plaintiffs at the end of last October (2023), and awarded them approximately $1.8 billion in damages. After the ruling, NAR immediately changed its Participation Rule so that seller listings could offer as little as $0 commission to a buyerâs agent, and in November, Stellar MLS (the local MLS that covers the entire Tampa Bay area) updated its rules and regulations so the local system could accept $0 in that commission input field.
When Was The Settlement Reached?
On March 15, 2024, a smaller settlement in the amount of $418 million was reached between the parties. According to Katie Johnson, the chief legal officer of NAR, âThis settlement would resolve the claims brought against NAR.â This settlement is the document all parties agreed to, but this isnât the end. Johnson stated that, âLike all settlements of class action litigation, it is subject to court approval.â
What this means is that the proposed settlement terms and changes to real estate policies might not take effect until July of this year, at the earliest.
The settlement also came with a cap, meaning only large brokerages with residential transaction volumes of $2 billion or more in 2022 were liable to pay into the settlement fund, and ones with volumes below $2 billion were released from liability. The brokerage HomeServices of America, however, chose to not participate in the settlement, and has now become the lone defendant, wanting to fight it out and take its chances, potentially pushing the case to the U.S. Supreme Court.
What Are The Proposed Changes?
There are two primary changes that will affect the entire real estate landscape:
From the Stellar MLS public website:
1. âCompensation offers moved off the MLS: NAR has agreed to put in place a new rule prohibiting offers of compensation (to be listed) on the MLS.â As was mentioned before, NAR had already changed its policy to allow for offers of $0 compensation to the buyerâs agent on the MLS, but currently, most sellers are still opting to include some type of commission in that field. But, this change would strictly prohibit ANY commission being offered in the MLS listing at all.
The intent was to level the playing field to make sure there was no steering, so buyersâ agents would show them every potential house, regardless of the commission, because they wouldnât know what it might be up front, as they historically have been able to know.
This doesnât prohibit the agents from negotiating concessions behind the scenes, but the hope and goal of the settlement was that increasing negotiations at this step, and at the initial written representation agreements (see below), would overall reduce total commissions paid nationwide, saving consumers money.
Also from Stellar MLS public website:
2. âWritten agreements for MLS participants acting for buyers: MLS participants [agents/Brokers] working with buyers will be required to enter into written representation agreements with their buyers.â
These written and signed agreements are typically known as Buyer Agency Agreements and specifically might be referred to as Exclusive Buyer Broker Agreements (EBBA), which are already required in more than a dozen states, but are optional in the rest. These are meant to ensure that home buyers know in advance what their agent will charge for their services, if the seller doesnât offer concessions to compensate them.
Also, the seller may still offer concessions, but instead of a commission being paid directly to the buyerâs broker from the seller (like it had been traditionally done in the past), a concession might go to the buyer, and then the buyer would pay their agent the rate listed in the agreement. So, if the seller were offering 2% concessions, but the agreement between the buyer and their agent was 3%, then the buyer may have to come up with the remaining 1% themselves.
This, of course, could cause the buyer to reconsider that particular property or take concessions more into consideration, now that they might have to participate in paying for their real estate agentâs services.
What Are The Concerns?
This settlement has caused concern for certain categories of home buyers who may be at a disadvantage, given current restrictions and budgets. For example, a first-time home buyer with less buying power might be more swayed by certain properties based solely on the concessions they are offering in order to pay their agent, and sellers may not even entertain the buyerâs offers if they ask for too much in concessions.
Other buyers who might be affected more than others are those who may use Veterans Administration (VA) loans, which are reserved for U.S. Armed Forces active duty service members, veterans, reservists, or their surviving spouses (under certain circumstances) that meet the minimum active-duty service requirements set forth by the U.S. Department of Veteran Affairs. Many buyers who qualify might choose to use a VA loan over other types of loans because the terms are typically much better.
However for VA loans, current restrictions on certain fees would not be compatible with the proposed national change. On March 27, NAR president Kevin Sears wrote a letter to the VA and shared his concern about this, stating, âIn this exceedingly competitive market, we are concerned that the VAâs current policies place veterans at a significant disadvantage compared to traditional buyers. Under VA policies, buyers using their home loan benefit are prohibited from compensating their professional representative directly. In situations where no offer of compensation is offered from a seller, VA buyers are immediately at a disadvantage, potentially forcing them to forego professional representation, lose a property in an already limited inventory, choose a different loan product, or exit the market entirely.â
No one knows exactly what this all will look like moving forward, or what things will have to change in order to make it all work, but there is a timid yet optimistic outlook from real estate professionals that things will work out for the best, as they have many times in the past.