Brendan Norgaard Wins José Alvarez Award & Heads To England To Play Soccer! 

(L.-r.) Edward & Ann Pereira, their son Brendan Norgaard, his girlfriend Kacy Hauck & Grayson Pereira. (Photos by Charmaine George)

Congratulations to Brendan Norgaard, the 2024 Wharton High graduate who, on Aug. 7, received the José Alvarez Memorial Award as the top Male Soccer Player of the Year in Hillsborough County for the 2023-24 season, after breaking five high school records and scoring 32 goals in 18 games for the Wildcats last season. 

Brendan received his award from Steven Alvarez, the son of the late José Alvarez, at a surprise (at least for Brendan) dinner meeting at Florida Ave. Brewing Co. on S.R. 56. 

“Yes, Brendan is a great soccer player, but not everyone who has received this award the last 40 years has been a great scorer,” Steven Alvarez told the Neighborhood News. “The award considers everything — leadership, academics, volunteer work and soccer ability and Brendan was nominated by his coaches (Wharton head soccer coach Scott Ware and his assistant coach Jason Doughlin) and a committee of local high school coaches votes for one male and one female Player of the Year each year (since 1985).” 

Brendan’s mother, Ann Pereira (who invited us to the dinner), says her son completed Cambridge Assessment International Education qualifications and four Advanced Placement classes while at Wharton and also played club soccer locally for the Florida Premier FC. 

Brendan proudly shows off his José Alvarez Award. 

“We’re just so proud of Brendan,” Ann said, with her husband Edward by her side. “I’ve never had to ask him ‘Are you practicing?’ or ‘Are you doing your homework?,’ he’s just always excelled at everything and soccer is definitely his passion.” 

“He has wanted to be a professional soccer player since he was four years old,” Edward added. “He’s done nothing but eat, sleep and play soccer since we moved down here in 2013.” 

Brendan said that the award “ceremony” at Florida Ave. Brewing Co. completely took him by surprise. “I thought we were just coming here for a family dinner,” he said, “but I am very honored and excited to have received this award. I have a lot of friends that I think were very deserving, too, so this is pretty cool.” 

Ann added that after being named All-County and All-State and taking Wharton to the 6A Regional Tournament (where they lost 1-0 to Ft. Myers High in the Regional Quarterfinals in Feb.), “We thought he was all done receiving honors, so we were so excited to hear that he had won this award as well.” 

She added that Brendan leaves Sept. 2 for England, where he will play for Macclesfield FC in Macclesfield, Cheshire, where he has participated in the club’s summer residency program the last two years. He played in Spain with the club for 10 days, where he played for Macclesfield’s first team in two international tournaments. 

“I also am going to attend the University of Central Lancashire (in Preston, Lancashire) and work to get my Bachelor’s degree in Sports Business,” Brendan says. “I just wanted to give this (soccer) a shot and see how far it takes me.” 

Brendan with Steven Alvarez, the exec. director of the José Alvarez Memorial Fund. 

Steven Alvarez, a director of the The Alvarez Company, an Certified Public Accounting firm based in Apollo Beach — and the executive director of the José A. Alvarez Memorial Fund — says that his father, long-time soccer coach José A. Alvarez, wondered way back in the 1980s why there were Player of the Year awards for football, basketball and baseball in Hillsborough County, but no such award for soccer. 

“Dad was told by the county that if he wanted to have a soccer award, he should start — and pay for — it himself,” Steven said. “So, that’s what he did. And, unlike the awards in those other sports, he decided to give his award to both a top boy and girl high school soccer player each year.” 

He added, “And he didn’t just want it be about stats or scoring, that’s why it hasn’t always been forwards winning the awards. We’ve had goalkeepers and even defenders win it before. He really wanted it to be an all-around award. Brendan didn’t just win it this year because he scored a lot of goals. He won it because of his academics and leadership, too. He was the team’s captain and he was all about the team, not himself. We have followed not just the soccer careers but our past winners’ lives, who they are as people, which is what my dad wanted.” 

Unfortunately, José Alvarez passed away in 2015 at the age of 66 from what is known as Creutzfeldt-Jakob Disease, or CJD, a rare neurodegenerative disease that has no treatment or cure. Sporadic CJD is similar to dementia in presentation but progresses much more rapidly, with the median duration of illness being only 4-5 months. There also is a genetic form of CJD that can sometimes linger for a year or more, with the person who survived the longest living 16 years after diagnosis. 

The CJD Foundation is based in Akron, OH, and, as it says on the JoseAlvarezMemorial.com website, “We would love to continue his giving and good deeds by allowing us to continue this great award, have the ability to help others who may be in need through sport, and help the CJD Foundation continue to help find a stop to this progressive, fatal disease that took José’s life much too early.” 

“We started this foundation shortly after my dad passed away, to keep his name. his memory and his award alive,” Steven said. “He — and we — wanted to put the spotlight on the good kids because, hopefully, they’ll be our leaders in a few years down the road.” 

Alvarez also mentioned that Brendan is the fourth winner of the award from Wharton during the school’s 25-year history. There also have been two players from Freedom High who have won the award (see chart, above). 

Wharton 
assistant coach Jason Doughlin (left) & head coach Scott Ware were on hand to celebrate Brendan’s award with him.

Wharton head boys soccer coach Scott Ware and assistant coach Jason Doughlin were on hand for the dinner with Brendan, his parents, his girlfriend Kacy and his brother Grayson, and they agreed that Brendan was the right Wharton player to be nominated for — and win — the award. 

“Even as a freshman, he was an immediate impact player for us,” Coach Ware said. “He started all four years for us. His stats don’t lie. He was a true striker on the field, but he also creates opportunities for other players to succeed. Plus, he improved every year and we could see the quality of his leadership develop and he held other kids accountable, but in a proper way. Great team player, great coach’s player, so for us, hands down, he was the guy. He will be missed. If there’s such a thing as a fifth-year senior, I’d take it.” 

Doughlin agreed, “Brendan definitely left a legacy, some big shoes to follow. But honestly, it was a no-brainer. Even as a freshman, we could see he was going to be something special. A lot of kids with his ability venture off into the soccer academies, but he stuck around all four years and it’s just an honor for us to be here to see him receive this award. He exceeded our expectations as well.”

GiGi & Friends Brought A Ton Of Family Fun To The Shops!

Based on the reaction of the families who attended “GiGi & Friends Family Fun Day” at the Shops at Wiregrass on Aug. 24, it seems that a return visit would definitely be welcome, as there was a constant flow of kids running around and waiting in line for the many activities. There was a balloon artist making animals, kids being taught how to spin plates like a circus performer, a small mini-golf course, cornhole, glitter tattoos (this was GiGi’s station), a small climbable playground area, and facepainting (with many of the kids running around as dragons, butterflies and Spider-Man). Jabz Boxing brought hula-hoops, a punching bag and giant inflatable boxing gloves for the kids to play around with. There also was a stage for karaoke, so the kids could sing their favorite songs. Even though it was insanely hot that day, all we saw were smiles from the kids and even their parents.

Community Received Crime & City Budget Updates At Second Public Safety Meeting 

(l.-r.) State Rep. Fentrice Driskell, Tampa Mayor Jane Castor, City Councilman Luis Viera, TPD Deputy Chief Brett Owen & TPD Maj. Les Richardson were in attendance at the Town Hall meeting in Tampa Palms on July 30. 

Thankfully, the short, but scary violent crime wave that rocked New Tampa in June has calmed down. 

That fact was evidenced by the much-lower attendance at the second New Tampa Public Safety Town Hall meeting held at Compton Park in Tampa Palms on July 30, nearly five weeks after District 7 Tampa City Council member Luis Viera and the Tampa Police Department (TPD) co-hosted the first New Tampa Public Safety Town Hall meeting at the New Tampa Recreation Center on June 24. 

As we reported in our July 23 issue, the first Town Hall was attended by about 200 people, many of whom expressed fear after three separate shooting incidents in four days that left four people dead and one seriously injured in zip code 33647. 

At the July 30 meeting, new TPD Deputy Chief Brett Owen and recently promoted TPD Dist. 2 Major Leslie “Les” Richardson provided an update on one of the three cases, while acknowledging that one case, which was being handled by the Hillsborough County Sheriff’s Office (HCSO) because it took place on Bruce B. Downs (BBD) Blvd. (a county road), was still not resolved. An arrest had already been made in the third case, as we also reported last issue. 

Just to review: The case that is still open was the first one, on June 17, when 24-year-old Wesley Chapel resident Kyle Prisco was shot and killed in broad daylight on BBD at Regents Park Dr., in front of the Chase Bank. Sadly, just as at the June 24 meeting, no one from HCSO attended the July 30 meeting to answer questions about that case. 

“Unfortunately, the Sheriff’s Office has not yet made an arrest in that case,” Dep. Chief Owen said, “but they are diligently working on it and hopefully in the near future, we’ll be able to give you some positive information on that case.” 

The case where TPD made an arrest was the one we reported last issue, when the body of 35-year-old Andre Dyke was found riddled with bullets on the morning of June 21, near the Metro Self Storage adjacent to the New Tampa Nature Park. The man arrested was 29-year-old Andre Aris, who TPD said dumped Dyke’s body, and was charged with first-degree murder. 

Dep. Chief Owen said that the third case, which happened a little later on June 21, was “solved.” Although he didn’t identify any of the people involved, Dep. Chief Owen said that after a man’s body was found on the ground near the entrance to the Portofino Apartments on New Tampa Blvd. in West Meadows, a suspect got into the back seat of the victim’s vehicle and pointed a gun at the driver. “They met up for a narcotics transaction and the two exchanged gunfire and ultimately the two suspects both succumbed to their injuries.” One suspect was pronounced dead at a crash site on Bearss Ave. near I-275, and the other later died after being transported to a hospital. 

Raquel Thompson (in tank top) asks for a crime update. 

One of the attendees at the July 30 Town Hall, Raquel Thompson, expressed her concern that even though she had scanned the QR code to receive TPD media releases in June, nothing had been reported about the “solved” case, “and I think people in this community have been so on edge about the recent crimes that I would think the police would want to let us know the case was resolved. But, why wasn’t that communicated to us?” Owen agreed and said he would look into why nothing was posted about it, but at our press time, no updated information had been released by TPD about the case. 

Owen did mention that, “we’ve had a lot of good work going on here in the neighborhood recently. Just in the last month, on June 26, we had five young men go into the parking lot at the Mezzo at Tampa Palms apartments. They were trying car door handles, but there was a citizen sitting in his car who blew his horn and scared them off, but not very far. They were at Building 3 when the citizen blew his horn, but they ran to Building 8, where our officers made contact with them responding to that call for service. It just goes to show that if you see something that looks out of place, call us and let us know and we can respond to it quickly and actually make something happen.” 

The new Deputy Chief also mentioned that on July 19, some suspects who came up from south Florida that were involved in a motorcycle theft ring, “stole two motorcycles up here in New Tampa and they were ultimately linked to a case that the Hillsborough County Sheriff’s Office had and another that Osceola County was working. Osceola had some good information that led to these suspects being arrested and the return of one of the motorcycles stolen from New Tampa.” 

He also mentioned that overall, “Our self-initiated activity is up over 55% year-to-date. Just in the last month alone, it’s up 66%, so that makes almost 7,000 calls year-to-date that were self-initiated, which means officers doing something in the community that weren’t called in by citizens. And, just this last month, we’re talking 1,000 self-initiated calls, so we are visible in the community and we’re working diligently to keep you all safe.” 

Next, Maj. Richardson said he just got promoted when Owen became Deputy Chief and he said, “I’m actually looking forward to working here in District 2. I’ve spent the majority of my career in East Tampa (TPD) District 3, which includes downtown and Ybor, and I’ve only been here about two weeks now. But, after looking at the numbers in District 2, I’m excited to be working here and I look forward to working with each and every one of you.” 

In response to a question from resident Al Fernandez about speeding on BBD, Owen said that, “Our traffic unit is doing an initiative on Bruce B. Downs in New Tampa this month because this is one of our problem areas.” 

Another local resident asked if the west side of Tampa Palms Blvd. could be repaved, now that the repaving on the east side of Tampa Palms Blvd. has been completed. Mayor Castor said she would have to look into it, and that passing the continuation of the half-cent Community Investment Tax would help, while Viera also mentioned that there is $550 million sitting in Tallahassee from the overturned Transportation Sales Tax referendum, “some of which will come back to the city, and zip code 33647 voted overwhelmingly for that tax.” Viera also noted that the city’s road repaving budget is only about $5 million a year, and “just to keep our roads the way they are now is about $16 million. That’s what that penny sales tax was for. But, Tampa Palms Blvd. and New Tampa Blvd. repaving are first in my mind for repaving, so we’ll get there eventually.” 

Mayor Castor added, “It’s important to get these repaving projects done as quickly as possible so you don’t have to tear the entire road up, which will cost three times as much as repaving.” 

After Viera introduced everyone sitting in front of the 50 or so people (photo above) in attendance at the July 30 meeting, Mayor Castor provided an update on the City of Tampa’s Fiscal Year 2025 (which begins Oct. 1) budget. 

“We recently presented our 2025 budget to City Council, which is about $1.8 billion,” Mayor Castor said. “We very conservatively estimate what we are going to receive in property tax revenue, and that is the majority of our operating budget. But, where we’re at is sort of a status quo budget. We are maintaining our high level of service, we’re taking care of the issues that need to be taken care of, but there aren’t going to be any major projects (funded) that weren’t already on the boards. We’re in great shape financially; we have one of the best credit ratings for a city in the U.S. We have so many ‘As’ and ‘A+s’ on that credit rating that I wish I had those grades in high school.” She added that public hearings on the Mayor’s proposed 2025 budget will be held in September. 

She also mentioned that, based on a Community Values Survey the city conducts every year, “to ensure that we’re doing what you want, I’m very pleased to say that we have over a 90% approval rating on the citizens’ trust in city government.” 

At the end of the meeting, Mayor Castor lauded Councilman Viera for his efforts on New Tampa’s behalf. “This guy really fights for you,” she said. “Your needs in New Tampa are very well represented.”

Coffee Latitudes Café & Wine Bar Opens On County Line Rd.! 

James & Olga Frank of Coffee Latitudes Café. (Photos by Charmaine George)

We told you in our June issue that the owners of the Coffee Latitudes kiosk in the Shops at Wiregrass were planning to open the Coffee Latitudes Coffee Café & Wine Bar in the former location of Juice Factory (at 6431 E. County Line Rd., Suite 110, next to Max’s Pets). 

Well, owners James and Olga Frank of Coffee Latitudes opened the brick-&-mortar location earlier this month and not only do they feature the all-organic, house-roasted, delicious coffee you grew to love at the mall (and at events like the monthly Market Elaine at The Grove), but also fresh sandwiches, baked goods and more — and the early reviews have been excellent. 

Coffee Latitudes’ Deluxe Egg Sandwich.

James, who has culinary training and has previously owned other restaurants (including the Café Liberty on N. Dale Mabry Hwy. and Caffe Connection in Spring Hill), has brought those skills to this super-cute new café with delicious “Deluxe” bacon (or ham), egg & cheese breakfast sandwiches, as well as house-baked bagels imported from New York, flaky fresh-baked croissants and mini-waffles with syrup for breakfast. 

For lunch, try “The Giacomo” Italian sub, chicken Caesar wrap or salad, “Not Your Mama’s Tuna” and “Turkey Do.” sandwich (with turkey breast, bacon, avocado and James’ own spicy Spartacus sauce) or grilled cheese (with bacon, ham or tomato), plus rotating fresh soups — Jannah recommends the creamy tomato bisque when it’s available. 

Save room for dessert, as items like NY crumb cake, cinnamon rolls and bread pudding are house-made. Or, try a delicious fresh fruit cup with homemade marscapone cannoli cream (the cream also is served with crisp cannoli chips) and so much more. 

But, considering that James has been home-roasting that delicious Coffee Latitudes coffee for 30 + years, you definitely need to try a cup. 

“Ask what country we are brewing today when you do,” James says, with Guatemalan, Nicaraguan and Indonesian roasts served the days we’ve visited. There’s also cappuccino, hot or iced lattes and Chai lattes, Matcha green and other assorted teas, as well as tasty flavored hot chocolate (right). And, Olga and James say they should also be selling wine in 6-8 weeks. 

“Once we get the cafe menu perfect, we’ll be adding unique wines,” James says. 

Visit CoffeeLatitudes.com or call (813) 575-8000 for more info. Or, just stop in and please tell James and Olga I sent you.— GN

Cheers & Jeers For Grand Hampton’s Main County Line Rd. Entrance Signal 

Grand Hampton residents hail the new traffic light as a much-needed safety improvement; while others complain about its timing. 

The map shows the new traffic signal at the main entrance to the Grand Hampton community on County Line Rd., the location of the Grand Hampton back gate & the existing traffic signals at Northwood Palms Blvd., Bruce B. Downs (BBD) Blvd., Imperial Oak (IO) Blvd. & Aronwood Blvd. (Google map modified by NN) 

Back in the spring of 2004, left and right turn lanes were constructed on County Line Rd, leading into the then-brand-new, 600-acre community of Grand Hampton. Even back then, news reports talked about the delays and “bothersome” lane closures along County Line Rd to accommodate these changes, and the “rapid growth” of the area was causing inconvenience for a few long-time locals. Sounds like some things never change, right? 

Well, some 20 years later, the residents of Grand Hampton (which today has a little more than 1,000 homes) got something new out front on County Line Rd. — a traffic signal. The signal was recently constructed, and then put into full operation on July 30. The county put it in “flash mode” for a week prior, and put up temporary electronic signs to alert motorists to the change in the traffic pattern. 

When the new signal became fully operational, some local residents on social media expressed their frustration with it — citing long initial backups. Others, especially people living in Grand Hampton, countered that they saw the new signal as a necessary safety improvement and defended the county’s decision to put one up at that location. 

Several local residents said that there have been serious crashes at that intersection over the years, and with the growing population in the new and existing communities along County Line Rd., including Woodside Trace and Belle Chase (see map), plus The Hammocks townhomes and the North Tampa Christian Academy and Creative Times Academy of Wesley Chapel, that risk would just continue to grow with an increasing number of cars passing the intersection everyday. 

A signal was first installed less than a mile down the street at Northwood Palms Blvd., at the entrance to the Northwood community (in early 2015), which helped in the interim, because when that signal turned green for the Northwood side street, it would create some gaps in the westbound traffic in front of Grand Hampton. 

That was important, because in order to find a gap to make a left turn out into traffic at the Grand Hampton Dr. entrance to the community, both the east and west approaches have to be clear at the same time, and that can be challenging and tricky for motorists to safely judge on a busy two-lane “rural” road. That’s why the engineering signal warrants for a two-lane undivided road are traditionally lower, than say for a four-lane divided road that might have a median opening cars can pull into, pause, and check if the other direction is clear is safely proceed. 

As more support businesses have been getting constructed to the west, including places like the Tampa Premium Outlets, Costco, Aldi, etc., residents began making more lefts out at Grand Hampton Dr. than they used to, gradually changing the traffic pattern over time, reducing the effectiveness of the “down stream” signal at Northwood Palms Dr. to provide relief. This also increased the through volumes on County Line Rd. 

Traffic does back up on County Line Rd. at the new Grand Hampton Signal. (Photo by Charmaine George)

In 2018, in an effort to try and help make it a little easier to get out of Grand Hampton, the county reduced the speed limit along the corridor from 55 miles per hour to 45 mph. This was around the same time that the North Tampa Christian Academy finished construction. 

But, even with those improvements, the corridor still retained its original high speed rural characteristic; as a two-lane undivided road with narrow lanes, no shoulders, no curb and gutter and, most critically, no sidewalks or bike lanes. Unfortunately, because the road still “felt” the same, speeds stayed on the higher side, and even though it’s been six years, some online commenters joked (at least we hope they were joking) that they didn’t even know the speed limit was ever reduced to 45 mph. 

Accordingly, those who live in Grand Hampton had been reaching out to Hillsborough County for years about adding a signal for themselves, due to growing and continual concerns. And in his June 10 town hall meeting at the New Tampa Performing Arts Center (as we reported in our June 25 New Tampa issue), County Commissioner Ken Hagan said he was pleased that he was able to get funding for that need and mentioned that construction (of the now active signal) would be completed at the end of June. 

Although County Line Rd. serves both Pasco County and Hillsborough, any issues or problems with the new signal can be reported to Hillsborough County, the entity that is responsible for monitoring and adjusting the signal’s timing and detection.